Regus Take Wework. Product wise, it’s very similar to a company called Regus, but WeWork clearly put more stock into building a brand and website with a clean, modern look. A better design aesthetic reflects a more modern approach across the entire business, making it easier for your VC to say “where do I sign?” On the flip side, it’s possible to scare off investors by leaning too heavily on a trendy logo and flashy pitch deck without the product and balance sheet to back it up.
Trust us VCs can spot a company that’s “all sizzle, no steak” faster than you can say “tofurky.” or sloppy — Look, we’re going to get really real with you here: your logo usually isn’t the end-all-be-all determining factor in whether or not you’ll get funding. But, if you don’t give Croatia Phone Number your branding the attention it deserves, it will certainly raise red flags with investors. Bad branding can reveal some level of sloppiness. - cebersweiler Think about it from a VCs perspective; if you lack the good judgment to build your brand on the level of design your customers expect and deservewhat else are you lacking.
Accoring to Cyril Ebersweiler, founder and MD at HAX Accelerator, “Bad branding can reveal some level of sloppiness. When you are a startup going through fundraising, the last thing you want the other side of the table to think is whether or not you even considered to cover your basics.” Solution: invest in design Part of being a successful entrepreneur is about knowing when to delegate. If you don’t have a background in design, it’s a good idea to tap an expert for help with your brand identity. Logo and brand identity Joyce Foods brand identity designed by Martis Lupus Now look – we’re not saying you need to break the bank to get a decent logo.
